I know most of you won't read this...but I'm a 16-year-old house producer from Nigeria and... The bane of many upcoming artists—regardless of level of talent—is the oftentimes difficult process of making their name known in their respective entertainment world. As many unknown artists can tell you, level of talent [...]
So you learned how to DJ. You’re devoted, you practice often and hell, you’ve got good taste. You’ve got a set on soundcloud that has gotten some play and you’re beginning to be noticed by more of your friends. Some have even asked you to play at their parties. You’re [...]
Will.i.am is, perhaps, the most repugnant person in the modern EDM cannon – even more so than David Guetta, whom the Black Eyed Peas rapper introduced to this side of the Atlantic. Bad lyrics supported by clichéd house beats and an undeserved spot on Billboard’s Dance/Electronic Songs Chart give EDM [...]
For all the hoopla around dance music’s second mainstream ascent in the U.S., there’s one aspect that hasn’t returned: the clubbing movie. Sure, filmgoers have sat through painful efforts like those Step Up movies, but the confluence of culture and sounds of late ‘90s/early ‘00s efforts Human Traffic, Party Monster, [...]
So you want to take your involvement in music to the next step. You've been DJing for a couple of years and have been producing music that's unique; your own style or take that the industry might not be ready for- not yet at least! You've got a crew of [...]
Back when we attended the 2013 Winter Music Conference, we spent some time during days one and two wandering through the opening exhibits – with the exception of Pioneer’s table, this aspect was the most underwhelming of the conference. However, even just browsing, one booth caught my attention – a [...]
This is a valuable production topic, and one that is sometimes overlooked by new producers in the mixing process: speaker placement and room acoustics. Just to be clear here: A proper understanding of room and recording acoustics can be the subject of years of study, as a whole science—the science [...]
Back when we attended the Winter Music Conference in March, workshop after workshop emphasized one point: artists have to put their music out for free to get noticed. Speakers at panel “Mad Men & Women: Marketing Campaigns” even pointed to Deadmau5’s early days at WMC, passing out his tunes to [...]
In the celebrity branding industry, ghosting is a given. Consumers don’t expect The Jersey Shore’s Nicole “Snooki” Polizzi to have written her novels (although it’s pretty clear her experiences influenced A Shore Thing), nor is it assumed Rihanna, in creating her poorly-reviewed-but-successful River Island collection, sat down to put together [...]
Aspiring producers, singers/songwriters bands and rappers alike, dream to have their music discovered by “big league” record companies and have their singles released and heard on the radio- it’s the dream; isn't it? We've come a long way from the old days where mixed tapes of artists’ demos are somehow [...]