It’s stating the obvious that women aren’t as visible in EDM as the guys. Plenty come up with excuses: Women aren’t as interested in technology, you just have to look harder, or women just aren’t as good producers.
This, of course, doesn’t mean that women are completely absent. Several have become successful subgenre performers: JES as a singer, producer, and tastemaker in trance, Ellen Allien, Annie Mac, Nicole Moudaber and Nina Kraviz in techno, Maya Jane Coles, and Rebecca and Fiona, to name a few.
Yet, unless you’ve been away from the internet for the past two months, the most prominent female EDM performers (or those receiving the most immediate attention) are Krewella. From a commercial standpoint, it makes sense. Their debut album, Get Wet, hit the Billboard Top 20 in 2013 and the group formerly of two singers and a producer have had two hit singles not just in the dance music world but in the pop sphere, as well. Editorials and news pieces put the now-duo of sisters Jahan and Yasmine Yousef as the face of women in EDM, but should they have this distinction?
They’re Singers in a Producer’s World
Both sisters seem to expel a fair amount of breath saying that they produce and DJ, too, but if you look at dance music’s last 40 years of history, the only acceptable place for a woman was as a singer. It extended from disco through freestyle, house, and techno in the ‘80s, defined the producer-face relationship of Eurodance, and continued through many trance and electro house singles in the ‘00s. Krewella, essentially, are filling the only role women have been able to readily obtain. When female performers need to be pushing boundaries, Jahan and Yasmine just show that they’re “good girls” playing a boys’ game – they’re involved but far from equal.
And as much as they claim to be the whole package, who would, really, have these two come onto a track to produce? Collaborations like Nicky Romero’s “Legacy” show where they stand – as singers and video eye candy.
As well, now that the Kris “Rain Man” Trindl is out, can they even call themselves a dance music act anymore? The two might as well be pop stars who collaborate with a series of producers.
They’re Drama Queens
Krewella finish out the trifecta of female stereotypes with one aspect, which has been especially apparent in 2015: They’re almost constantly embroiled in drama.
For an example, consider the lawsuit from former bandmate Kris “Rain Man” Trindl, who’s now pursuing a career as a solo artist. Based on statements from The Hollywood Reporter, there’s really no clear side to take. Rain Main alleges the sisters mistreated him by leaving him out of promotional materials starting in 2013 and is owed payment for his work in 2013 and 2014. Furthermore, the group’s former producer claims the two intentionally shut him out to increase profits for themselves. Yet, Trindl had developed alcohol and drug habits, had to go to rehab, and ended up being absent as a result.
Trindl’s attorney additionally claims that he was the group’s sound: “When they met,